Maree Thyne - Publications
Refereed Journal Articles
Weeden, C., Lester, J.A., & Thyne, M. (2011). Cruise tourism: Emerging issues and implications for a maturing industry. Journal of Hospitality and Tourism Management, 18, 26–29. doi: 10.1375/jhtm.18.1.26
Lloyd, N., Henry, J., & Thyne, M. (2011). Do passengers listen to their crew? The use of word-of-mouth recommendations on board a cruise ship. Journal of Hospitality and Tourism Management, 18(1), 88-94. doi: 10.1375/jhtm.18.1.88
Hede, A-M., & Thyne, M. (2010). A journey to the authentic: Museum visitors and their negotiation of the inauthentic. Journal of Marketing Management, 26(7-8), 686-705. doi: 10.1080/02672571003780106
Khoo, C., Thyne, M. & Robertson, K. (2009) The ZMET Method: Using projective technique to understand consumer home choice, The Marketing Review, 9(2), 139-154.
McDonald, S., Oates, C., Thyne, M., Alevizou, P. and McMorland, L. (2009). Comparing sustainable consumption patterns across product sectors. International Journal of Consumer Studies, 33, 137-145.
Khoo, C., & Thyne, M. (2008). The voice behind choice: Understanding key motives that drive consumer home choice. Pacific Rim Property Research Journal, 14(1).
McDonald, S., Thyne. M., & McMorland, L. (2008). Means-end theory in tourism research. Annals of Tourism Research, 35(2): 596-599.
Khoo, C., Thyne, M. and Harris, P. (2007). Making Cents: the role of consumers' emotion in property evaluation. International Journal of Business and Management, 2(5): 84-89.
Connon, N., Thyne, M. and Deans, K. (2007). Corporate travel procurement: the client/agent relationship. Journal of Customer Behaviour, 6 (1): 93-108.
Deans, K. and Thyne, M. (2007). Editorial: Changes, challenges and cherished paradigms – online customer behaviour. Journal of Customer Behaviour, 6 (1): 1-4.
Nash, R., Thyne, M., & Davies, S. (2006). An investigation into customer satisfaction levels in the budget accommodation sector in Scotland: A case study of backpacker tourists and the Scottish Youth Hostels Association. Tourism Management, 27 (3): 525-532.
Thyne, M., Lawson, R., & Todd, S. (2006). The use of conjoint analysis to assess the impact of the cross-cultural exchange between hosts and guests. Tourism Management, 27 (2): 201-213.
McIntosh, A.J. and Thyne, M. (2005). Understanding tourist behavior through a means-end approach. Annals of Tourism Research, 32 (1): 259-262.
Thyne, M., Davies, S. and Nash, R. (2004). A segmentation analysis of the backpacker market in Scotland: A case study of the Scottish youth hostel association. Journal of Quality Assurance in Hospitality and Tourism, 5 (3/4): 95-120.
Laws, E. and Thyne, M. (2004). Introduction - Hospitality, tourism and lifestyle concepts – implications for quality management and customer satisfaction. Journal of Quality Assurance in Hospitality and Tourism, 5 (3/4): 1-10.
Thyne, M. and Zins, A. (2004). Designing and Testing a Guttman-type Social Distance Scale for a Tourism Context. Tourism Analysis, 8 (2/4): 129-136.
Thyne, M., & Lawson, R. (2001). Addressing tourism public policy issues through attitude segmentation of host communities. Current Issues in Tourism, 4 (2-4): 392-400.
Thyne, M. (2001). The importance of values research for nonprofit organisations: The motivation-based values of museum visitors. International Journal of Nonprofit and Volunatry Sector Marketing, 6 (2): 116-130.
Lawson, R. and Thyne, M. (2001). Destination Avoidance and Inept Destination Sets. Journal of Vacation Marketing, 7 (3): 199-208.
Lawson, R., Young, T., & Thyne, M. (1999). Comparative Study of Tourism Perceptions. Annals of Tourism Research, 26 (2): 442-445.
Refereed Conference Proceedings
Thyne, M., & Hede, A-M. (2010, forthcoming). The literary fan: Legitimising fandom in the presence of the inauthentic. Academy of Marketing Conference 2010. Coventry University Business School, United Kingdom, 6th-8th July.
Hede, A-M., & Thyne, M. (2010, forthcoming). Sources for authentic visitor experiences: Preliminary findings from museums in Australia. Academy of Marketing Conference 2010. Coventry University Business School, United Kingdom, 6th-8th July.
Campelo, A., Aitken, R., Gnoth, J., & Thyne M. (2010). Co-creation and a sense of place. In S. C. Beckmann, T. Ringberg & T. Ritter (Eds.) 39th European Marketing Academy Conference: The six senses: the essentials of marketing [CDROM]. Copenhagen, Denmark, 1-4 June.
Caple, S., Ballantyne, D. & Thyne, M. (2010). Diversity and convergence in regional know-how: The case of Central Otago Pinot Noir. The 5th International Academy of Wine Business Research Conference. Auckland, New Zealand: University of Auckland, February 8-10, 2010.
McDonald, S., Oates, C., Thyne, M. & McMorland, L. (2009) The decision of whether or not to fly: A double pilot study of green consumers. Proceedings of the Academy of Marketing Conference: Putting marketing in its place, [CD-ROM]. Academy of Marketing, July 7-9.
Campelo, A., Aitken, R., Gnoth, J. and Thyne M. (2009). Place branding: representing sense of place. Australia and New Zealand Marketing Academy, Monash University, Melbourne, Australia.
Khoo-Lattimore, C., Thyne, M. and Robertson, K. (2009). Getting to the Heart of the Matter: A Hedonic Reason for Home Purchases. Australia and New Zealand Marketing Academy, Monash University, Melbourne, Australia.
Lloyd, N., Thyne, M. and Henry, J. (2009). Cruise Tourism: The role of bus drivers as determinants of a satisfactory shore experience. Australia and New Zealand Marketing Academy, Monash University, Melbourne, Australia.
Thyne, M. and Hede, A. M. (2009). Co-constructing the museum visitors’ experience: a case of two literary museums. Australia and New Zealand Marketing Academy, Monash University, Melbourne, Australia.
Ferguson, S., Thyne, M. & Aitken, R. (2009). “I was suckered into buying by marketing again”: An insight into consumption diaries and their paradoxes. Proceedings of the 5th Workshop on Interpretive Consumer Research, EIASM. Boccioni University: Milan, Italy, April.
Ryan, E., Thyne, M., & Knight, J. (2008). The role of trust in the A. J. Hackett bungy brand. The Academy of Marketing Conference, Aberdeen, Scotland, Robert Gordon University, July 8-10.
Thyne, M., & Hede, A. (2008). Visitor experiences within the context of a literary heritage museum: Making the connection between authenticity and brand meanings. The Academy of Marketing Conference , Aberdeen, Scotland, Robert Gordon University, July 8-10.
Henry, J., & Thyne, M. (2008). The extent to which crew dictate passenger choice in the cruise industry: The impact of WOM. The Academy of Marketing Conference , Aberdeen, Scotland, Robert Gordon University, July 8-10.
Henry, J., & Thyne, M. (2008). Cruise ship port facilities: the front office for passenger decision making. The Academy of Marketing Conference , Aberdeen, Scotland, Robert Gordon University, July 8-10.
Khoo-Lattimore, C., & Thyne, M. (2008). The voice not heard: The factors underlying consumer home choice. In Proceedings of the Academy of Marketing Conference. Aberdeen, Scotland, July 7-10.
Khoo, C., Harris, P., & Thyne, M. (2007). The search for a home: Thoughts on involvement and emotion. Proceedings of the Asia Pacific Marketing Conference 2007, pp. 13-22.
Hede, A. M and Thyne, M. (December 2007). Authenticity and Branding for Literary Heritage Attractions. Australia and New Zealand Marketing Academy, University of Otago, Department of Marketing, Dunedin, New Zealand
Henry, J. and Thyne, M. (December 2007). Getting them off the Boat: An Exploratory Study into Cruise Ship Passenger and Crew Motivations to Disembark. Australia and New Zealand Marketing Academy , University of Otago, Department of Marketing, Dunedin, New Zealand
Oates, C., McDonald, S., Alevizou, P., Thyne, M. and McMorland, L. (September 2007). Green Consumption in Different Product Sectors, British Academy of Marketing Conference, Warwick Business School, University of Warwick, Coventry, 11-13 September 2007.
Khoo, C., Harris, P., & Thyne, M. (June 2007). That Makes Cents: Valuing Properties from the Perspective of the Consumer. Proceedings of the Pan Pacific Conference XXIV, [CD-ROM], (pp. 44-46). Dunedin & Queenstown, New Zealand
McMorland, L., McDonald, S., & Thyne, M. (May 2007). Understanding Access: A comparative study of values in heritage visitors in Scotland and New Zealand, Getting There – Future Access to Special Places , 16 -18 May 2007, Tourism Society, Aviemore, Scotland
Guthrie, C., & Thyne, M. (2006). Understanding destination experience: Evaluating QSR Nvivo 2.0 as a tool for tourism research, Cutting Edge Research in Tourism - New Directions, Challenges and Applications, School of Management, University of Surrey, Guildford, UK, 6 - 9th June 2006.
Cave, J., & Thyne, M. (2006). Global encounters on a local scale: Domestic and international backpacker attitudes to facilities in Scotland and New Zealand. In A. Mohsin, T. Lockyer., & A. Zahra (Eds.), Proceedings of the Inaugural New Zealand International Hospitality Management Conference, (pp. 20). Hamilton, New Zealand: University of Waikato.
Thyne, M., & Fraser, J. (2006). The influence of film on destination image: An exploratory investigation of Lord of the Rings and New Zealand. In G. J. Avlonitis, N. Papavassiliou., & P. Papastathopoulou (Eds.), Proceedings of the 35th European Marketing Academy Conference. Greece: Athens University of Economics and Business.
Cave, J., Thyne, M., and Ryan, C. (September 2005). A comparative study of attitudes to backpacker accommodation in Scotland and New Zealand. ATLAS SIG Meeting – Backpackers Research Group 2005, 1-3 September, 2005, Kasetsart University, Bangkok, Thailand
Thyne, M.A. and McIntosh, A.J. (December 2004). Value-Based Motivations of Visitors to Living History Attractions in New Zealand. Tourism Research: Advances and Applications - New Zealand Tourism and Hospitality Research Conference 2004, 8-10 December 2004, Wellington, New Zealand
Thyne, M., Nash, R. and Davies, S. (June 2004). Backpacker’ – an obsolete term? A comparison between clientele of SYHA and independent hostels. Tourism - State of the Art II, June 27-30 2004, Glasgow, Scotland.
Nash, R., Thyne, M. and Davies, S. (June 2004). An investigation into customer characteristics associated with the budget accommodation sector in Scotland: A comparative case study of independent hostels and the SYHA. Tourism - State of the Art II, June 27-30 2004, Glasgow, Scotland.
Thyne, M., Nash, R. and Davies, S. (December 2003). A segmentation analysis of the Backpacker market in Scotland: A case study of Scottish Youth Hostel Association. Taking Tourism to the Limits, Dec. 8-11 2003, Hamilton, New Zealand.
Thyne, M. (September 2002). The Use of Conjoint Analysis to Assess Tourist Type Preference, Tourism Research 2002: An International Interdisciplinary Conference in Wales, Sept. 4-7 2002, Cardiff.
Thyne, M. and N. Connon (August 2002). An analysis of the impact that the Internet may have on business travel procurement. 9 th International Conference on Retailing and Services Science, The European Institute of Retailing and Services Studies (EIRASS), August 2002.
Lawson, R., & Thyne, M. (December 1999). The Timing of Information Search by Tourists. In Proceedings of the Australia New Zealand Marketing Academy Conference. University of New South Wales, Sydney, Australia.
Lawson, R., & Thyne, M. (December 1998). Expenditure patterns in six travel lifestyle segments. In Proceedings of the Australia and New Zealand Marketing Academy Conference. Department of Marketing, University of Otago, Dunedin, New Zealand: 1198-1204.
Thyne, M., & Lawson, R. (December 1998). Attitude segmentation of residents with regard to tourism. In Proceedings of the New Zealand Tourism and Hospitality Research Conference. Lincoln University, Christchurch, New Zealand .
Thyne, M., & Lawson, R. (September 1998). Developing two types of social distance scales to be used in the host-guest relationship context. In Proceedings of the Multicultural Marketing Conference. Academy of Marketing Science, Montreal, Canada: 527-530.
Thyne, M. A. and Lawson, R. (December 1997). Establishing a Social Distance Scale to Determine the Impact Visitors’ Culture has on Host Community Support for Tourism. Australia and New Zealand Marketing Educators’ Conference, Monash, Australia, Department of Marketing, Monash University.
Lawson, R., B Juric, M.A. Thyne and Young, T. (December 1997). Conceptualising Tourist Lifestyles: A New Zealand Example. Australia and New Zealand Marketing Educators’ Conference, Monash, Australia, Department of Marketing, Monash University.
Lawson, R., Thyne, M., Young, T., & Juric, B. (1996). Conceptualising tourist lifestyles: a New Zealand example. In Joining Forces to Expand Marketing Knowledge: 11th Australian and 10th New Zealand Combined Marketing Educators' Conference, Auckland, New Zealand, 25-27 November 1996: Proceedings. A.M. Martin and R.G. Starr (Eds.) Dept. of Marketing, University of Auckland, Auckland: 1588-1589.
Thyne, M., & Lawson, R. (1996). Establishing a social distance scale to determine the impact visitors culture has on host community support for tourism. In Joining Forces to Expand Marketing Knowledge: 11th Australian and 10th New Zealand Combined Marketing Educators' Conference, Auckland, New Zealand, 25-27 November 1996: Proceedings. A.M. Martin and R.G. Starr (Eds.) Dept. of Marketing, University of Auckland, Auckland: 1049-1050.
Books
Thyne, M. and Laws, E. ( 2005). Hospitality, Tourism and Lifestyle Concepts – Implications for Quality Management and Customer Satisfaction Haworth Press Inc. New York .
Book Chapters & Entries
Cave, J., Thyne, M. and Ryan, C. (2007). Perceptions of Backpacker Accommodation Facilities: A comparative study of Scotland and New Zealand. In Hannam K. and Ateljevic, I. (eds), Backpacker Tourism – Concepts and Profiles, Channel View Publications, Clevedon.
Thyne, M., Davies, S. and Nash, R. (2005). A segmentation analysis of the backpacker market in Scotland: A case study of the Scottish youth hostel association. In Thyne, M. and Laws, E. (Eds) Hospitality, Tourism, and Lifestyle Concepts - Implications for Quality Management and Customer Satisfaction, Haworth Press Inc, New York.
Thyne, M. and A. Zins (2004). Validating a Guttman-type Social Distance Scale for Explaining Residents' Attitudes towards Tourism. In Crouch, G.I., Perdue, R.R., Timmermans, H. and Uysal, M. (eds), Consumer Psychology in Tourism, Hospitality and Leisure , Volume 3, CABI, Wallingford.
Thyne, M., & Lawson, R. (2001). The design of a social distance scale to be used in the context of tourism. In P. Tidwell and T. Muller (Eds.), Asia Pacific Advance in Consumer Research. Association for Consumer Research, Australia, IV:102-108.
Thyne, M., & Lawson, R. (2000). Values as a basis for understanding motivations towards accommodation and activity choices. In M. Robinson, P. Long, N. Evans, R. Sharpley and J. Swarbrooke (Eds.) Reflections on International Tourism - Motivations, Behaviour and Tourist Types. Athenaeum Press, Gateshead, United Kingdom: 431-454.
Thyne, M., & Lawson, R. (2000). Destination avoidance. In M. Robinson, P. Long, N. Evans, R. Sharpley and J. Swarbrooke (Eds.), Reflections on International Tourism - Motivations, Behaviour and Tourist Types. Athenaeum Press, Gateshead, United Kingdom: 255-266.
Lawson, R., Thyne, M., Young, T., & Juric, B. (1999). Developing travel lifestyles: A New Zealand example. In A. Pizam and Y. Mansfeld (Eds.), Consumer Behaviour in Travel and Tourism. The Haworth Hospitality Press, New York, USA: 449-479.
Non-refereed Journal Articles & Reports
Thyne, M.A. (2005). An insight into the New Zealand tourism industry – what does the Interactive Traveller® really mean? Aberdeen Business School, The Robert Gordon University, Aberdeen.
The Scottish Centre of Tourism (2001). A Guide to Assist Prospective Event Organisers, The Scottish Centre of Tourism, The Robert Gordon University, Aberdeen.
Thyne, M., & Lawson, R. (2000). Residents' Attitudes toward Tourism and Social Distance. Commissioned by University of Otago. University of Otago Press, University of Otago, Dunedin, New Zealand. 24p.
Kearsley, G. W., D. Coughlan, J.E.S. Higham, E. Higham and M.A. Thyne (1998). Impacts of Tourist use on the New Zealand Backcountry. Dunedin, Centre for Tourism, University of Otago.
Kearsley, G. W. A., Coughlan, D. P., Higham, J. E. S., & Thyne, M. (1998). Impacts of tourist use on the recreational back country. Research Paper Number 1. Commissioned by FRST. Centre for Tourism, University of Otago. Dunedin, New Zealand., Dunedin.
Thyne, M. (1998). Attitude segmentation of residents from the southern lakes region towards tourism. In In Proceedings of the Second National Tourism Students' Conference. Centre for Tourism, University of Otago, Dunedin, New Zealand: 114-119.
Lawson, R., Thyne, M., & Young, T. (1997). New Zealand Holidays: A Travel Lifestyles Study. Dunedin, Department of Marketing, University of Otago.

