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PhD Research Student

Pierre-Emmanuel Perruchot de la Bussiere

Title of Research: Location based services: Dynamic engagement platform?

Degrees:
Bachelor of Hons - Marketing and Management (IHEDREA Paris) and Master of Entrepreneurship (University of Otago)

Email: pierre-em@pierre-em.com

Area of PhD Research: Location based services (Context aware & location aware mobile services)

Start of PhD: Feb 2009

Supervisors: Associate Professor Ken Deans, Dr Mathew Parackal and Associate Professor Stephen Cranefield (Information Science).

Short description of research topic:
Studying location based services platform as the utmost engagement platform: a hub for intricate exchanges between demand and offer of services and products. The foreseen research outcome is to build a multimodal framework to analyse the value and impact of those relationships.